Sample Final Project Chapter 1 Free Essays

CHAPTER I INTRODUCTION A. The Background of Selecting The Title In business world, to achieve a goal it is really need to have a good relationship between the superiors and the employees. It is because employees are one of the important elements in the company which can affect the company’s income and status. We will write a custom essay sample on Sample Final Project Chapter 1 or any similar topic only for you Order Now Facing directly the business condition now a day, the competitions are getting harder. Companies competed by rely on many sides which one of them is their employees. So, from here the company has to do a plan to defense the position in the market among the competitors to gain more profit. The profit comes from the consumer. Employees are the part in the company that understand and know what the consumer expected from the service or product. So, employee should can predict what product or service which can give the customers satisfaction. Conducting the training program is one of the opportunities that the company takes. Training program is one of the best choices to improve the employees’ job performance and increase incomes. Training process is not easy. There must be some steps to do for reaching the goal. Every forward looking company realized that introduced training program to old and new employee is needed. Giving the training to the employee is the company responsible. The superior in the company sure have to involve in the training process to lead the employees. It is why, the writer interest to make research what program that must and need to be conduct by the company to increase the employees’ job performance by choosing the title â€Å"THE EFFECTIVE TRAINING METHOD TO IMPROVE THE EMPLOYEES’ WORK PERFORMANCE AT PT. CALISPO MULTI UTAMA. B. Problem Identification Training process is no easy to be conduct. It needs a lot of preparation to determine which training programs have to be prepared and it is a problem that the company has to face. PT. CALISPO MULTI UTAMA face a problem which is they face obstacles in increasing the employees work performance. The poor of training program is very affecting the employees’ job performance. From the problem above, the writer would like to formulate her analysis of PT. CALISPO MULTI UTAMA throughout her studies with topic â€Å"the effective training method to improve the employees’ work performance â€Å". C. Hypothesis Hypothesis is the principle in the solving the problem based on the research which has not yet proved to be correct. Based on the research that I have done at PT. CALISPO MULTI UTAMA, which is â€Å"the more the company conducting the training, the more employees’ job performance will increase†. So, by conducting the training, it will show the changes in the result of employee job performance. D. The Method of Research Here I gather the information by using three method of research. First, the information from electronic media that is by internet research. Browsing the internet can give a lot of important information. From the internet, there are also a lot of sample of companies’ problems and the solutions. So from here, we can gain more information to completing this thesis. Second, the information from non-electronic media that is books from library and bookstores. There are a lot of book of management and other article or magazine which can tell more about the topic of this thesis. Third, is by field research. In this method, it is needed to do interview, giving questioners and gather primary data from the company. The objective of this research is to know haw far is the training program has been conducted in the company, how the employees’ performance been done. Field research is the most importance because we directly face the people and directly get the information. E. The Overview of Contents Chapter I:Introduction This chapter consists of the background of selecting the title, problem identification, hypothesis, the method of research, and the overview of contents. Chapter II:Theoretical Review This chapter consists of human resources management, motivation, job evaluation, transfer and training and development. Chapter III:The Company Profile This chapter consist a brief history of the company, the organization structure of the company, job description and implementing training system. Chapter IV:Analysis and Evaluation This chapter consists of the method of training in improving the employees’ job performance, the purpose of training, training design and measure of success by the writer about PT. CALISPO MULTI UTAMA. Chapter V:Conclusion and Suggestion This chapter consists of the conclusion and suggestion that make by the writer about PT. CALISPO MULTI UTAMA to help the company to solve the problem to reach the company goal. How to cite Sample Final Project Chapter 1, Essay examples

The Changing Rights and Freedoms of Greek Migrants free essay sample

Their country was war torn, in a political crisis and in a horrible state of economic status. This was due mainly to the Civil War carried out between 1946 and 1949. Without sufficient infrastructure, agriculture and jobs, many people were looking for another place to live, and Australia just happened to be the place that they chose. Why? In the late 1940’s, the Australian government introduced the policy ‘Populate or Perish’, as there was a threat of invasion at the time. The majority of the migrants came from Britain and other ‘white’ countries, but they could not supply the quantities that Australia demanded. This left the government to find migrants from the ‘non-preferred’ countries such as Greece. From the Greek’s point of view, Australia was ideal. There were jobs available that would be sufficient to put food on their families table, which was their main priority. These jobs were mainly labourer’s jobs such as fruit picking, sugar cane farming etc Australia was keen to find more migrants and had a decent economy, which topped it all off for the Greeks. We will write a custom essay sample on The Changing Rights and Freedoms of Greek Migrants or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page There was over 160,000 Greeks that migrated to Australia in the 1960’s and 70’s However, it didn’t go all to plan for the Greek migrants. After settling in, it was obvious that some major issues were arising. Of course, Greece was a very different place to Australia, and many issues were quickly recognised. One of the issues was the Cultural differences between the Greek communities and Australian communities. The Greeks have a very strong culture, and brought the best of It to Australia. This included different types of food, churches even minor things such as different celebration days. This upset the Australian population involved and led to racial frustration. Some Australians also believed that they were stealing their jobs, which didn’t give them much opportunity for well-paid jobs. The Greeks were viewed as an alien race by Australians, and the Greeks reacted by isolating themselves in suburbs such as Brighton, Marrickville and Kingsford in Sydney, and many Suburbs in Melbourne(particularly Lonsdale St), and creating their own ethnic enclaves, which was a problem in itself. These attitudes were slowly changed over the next decade or two. The main issue was that very little of the Greek migrants knew how to speak English. It was made worse by the Greeks in that they didn’t want to co-operate in the assimilation processes and learn English. The government introduced many policies to try and bridge the gap, but nearly all of them failed. These included Greek radio stations in English, Greek newspapers in English and even Television programs, along with in-experienced tutors and teachers. In the Early 1970’s, the tutor systems were revised, the TV and radio programs made better, on-board flight and boat learning language tools and well translated texts in newspaper. In a few years, the problem of Assimilation had become nothingness and was not a problem. Overall, the process to Australia for the Greeks was not as smooth or as enjoyable as they may have wanted, but was most definitely necessary.

Understand Define Human Resource Management-Myassignmenthelp.Com

Question: Discuss About The Understand Define Human Resource Management? Answer: Introducation After going through this study, I was able to understand and define Human Resource Management (HRM). The knowledge acquired through reviewing definitions from many scholars assisted in definition. For instance, it is clear that HRM deals with involving people productively so as the organization can be able to achieve its strategic objectives as well as achieving the employee satisfaction (Stone, 2013 p. 4). HRM will also deal with the activities in the organization that involves people. It is therefore a department that is established in the organization to overlook the employees welfare and their finance (Boxall Purcell, 2011 p. 1). I have had an experience with POSB Bank Singapore as an accountant. The HR manager and his team always regard the employee as an important asset (Fulmer Ployhart, 2014, p.161). The department is headed by the HR manager who has some roles like employee advocate and the organization ambassador. HRM has a number of activities that it is carries one being Job analysis, human resource planning and minding the relationship of the employee among others. A strategy and strategic HRM HRM contributes to the business effectiveness in the organization. This is the reason as to why HR professionals use the term HRM. A strategy is a plan of action or a policy that aims at achieving certain goals for an organization. These HRM strategies are supposed to be contingent on context and circumstance. They should align with the main goal of the organization (Marler Fisher, 2013, p.18). In POSB bank, there were a lot of strategic plans that were laid. Many were to ensure sustainability of the bank. The HR played a very great role as an administrative expert and as an employee partner who was an agent of change as well. The strategies that the management laid were achievable through the strategic HRM and employees engagement. The strategies would define the direction in which the bank intended to move. Strategies would then provide the ways to get to the destination within the stated time (Bakker, 2017, p.67). HRM can be strategic According to the knowledge I got from the Model of Dave Ulrich, HRM can be strategic because it involves strategic focus, people, operation focus and processes. For instance, in POSB bank, the HRM is concerned with employee, that is people, action plan for action and directing the processes that are within the organization. This means that HRM is strategic. Having these activities and roles as HR, he is expected to make implementation through provision of service aimed at following the laid strategies towards the strategic objectives of POSB Bank of Singapore (Albrecht et al., 2015, p.07). Conclusion After reading the slides and listening to the podcasts, I came to conclude that HRM is actively involved in the strategic planning of an organisation, for this case, POSB Bank, Singapore. HRM does this through employee engagement which is aimed at achieving desired organizational outcome. (Schuck and Wollard, 2010 p.15). People in the organization provides manpower. According to the HRM experts, people are the most important asset that an organization can secure so as to realize its strategic goals (Sparrow, 2013, p.99). HRM will then guide the people in the organization such as POSB bank to device and follow the strategies. Reference Albrecht, S. L., Bakker, A. B., Gruman, J. A., Macey, W. H., Saks, A. M. (2015). Employee engagement, human resource management practices and competitive advantage: An integrated approach. Journal of Organizational Effectiveness: People and Performance, 2(1), 7-35. Armstrong, M. Taylor, S. (2014). Armstrong's handbook of human resource management practice. Kogan Page Publishers. Bakker, A.B. (2017). Strategic and proactive approaches to work engagement. Organizational Dynamics, 46(2), pp.67-75. Fulmer, I. S., Ployhart, R. E. (2014). Our Most Important Asset A Multidisciplinary/Multilevel Review of Human Capital Valuation for Research and Practice. Journal of Management, 40(1), 161-192. Marler, J.H. Fisher, S.L. (2013). An evidence-based review of e-HRM and strategic human resource management. Human Resource Management Review, 23(1), pp.18-36. Sparrow, P. (2013). Strategic HRM and employee engagement. Employee engagement in theory and practice, pp.99-115. Stone, R.J. (2013). Managing human resources. John Wiley Sons Australia.

The Roaring Twenties The Age of Degeneration Essay Example Essay Example

The Roaring Twenties: The Age of Degeneration Essay Example Paper The Roaring Twenties: The Age of Degeneration Essay Introduction The Roaring Twenties: The Age of Degeneration Moral values, the standards of good and evil, are the foundation of a society, allowing a person to value integrity and make the right choices. However, during the Roaring Twenties in the United States, as we enter a new era of cultural and economic dynamism, the values are being overthrown by the new lust for money, power, and most important of all, pleasure. The Great Gatsby Juxtaposes the new moneys extravagant life and the old moneys crumbling aristocratic values. F. Scott Fitzgerald exposes this dramatic phenomenon in his novel, where he crafts a trikingly realistic painting of the society in the Roaring Twenties, where materialism thrives and leads to the loss of moral standards. Jay Gatsbys world revolves around a single dream that he holds as the lifeline in his story. It is a dream of wealth and aristocracy. After his adventure in luxury with Dan Cody, who becomes his father fgure, Gatsby finds his dream embodied by Daisy Fay, be cause â€Å"Her voice is full of money’ (Fitzgerald 120). She represents wealth and class. She has a very lighthearted conduct and charismatic behavior. She is â€Å"the golden girl† (Fitzgerald 120), born in a ealthy, upper-class society, and married to a rich man. However, we also see that her shiny image is only a fapde to cover her degeneration. We first catch a glimpse of her true character when she decides to confide to Nick that â€Å"the best thing a girl can be in this world, a beautiful little fool† (Fitzgerald 17). The Roaring Twenties: The Age of Degeneration Essay Body Paragraphs She fully embraces the new concept of women in the Roaring Twenties and is ready to give up her self-respect to conserve her luxurious lifestyle. Daisy also shows the lack of maternal love. Even though she is a mother, she is so engrossed in her love affairs and lavish life that she never takes care of her daughter. She only dresses Pammy up for special occasions, as if her daughter is Just another possession in order to promote her image. In Gatsbys vision, Daisy is symbolized by the green light on her dock. It holds a â€Å"colossal significance† (Fitzgerald, 93) because it is the color of money and envy. Daisy is the perfect example to illustrate the prevailing rise of materialism in the Roaring Twenties. Another woman, who is seemingly the perfect opposite of Daisy Fay, is also a model woman of the Roaring Twenties. Myrtle Wilson belongs to the working class but wishes to strive in the social ladder and acquire the extravagant lifestyle of the icher classes. She is ready t o have an affair with a man who wants her only as a tool to relieve his stress. She is his escape to another life, where he can fully express his most odious sides. However, in the end, it is this exact same dream, which at first may seems like an escape to her, that kills Myrtle in the most violent way. Instead of working hard to gain her position, she lets her materialistic needs bring the dissolution of her morality. Ironically, Myrtle is killed by a luxury car, which symbolizes wealth and independence. This lust for money, characteristic of the Roaring Twenties, has destroyed her. The rise of materialism is symbolized most strongly through the eyes of T. J. Eckleberg. The advertisement sign of T. J. Eckleberg is sltuatea In tne valley 0T Asnes, a place tnat Iles Detween New York ana tne west Egg. It is where all the waste from New York and the Eggs are stored, causing piles of ashes swallowing everything. We can consider it as a backstage for the lavish life in New York and the Eggs, where all unpleasantness produced by the upper class’s glamorous lives is stored and hidden. George Wilson, Myrtle’s husband, lives and works there. After his wife’s tragic death, he points at the advertisement sign of T. J. Eckleberg and claims that â€Å"God sees everything† (Fitzgerald 160) The fact that T. J. Eckleberg is considered by George as a God shows the disorientation of the Twenties’ society. Hidden behind the glimmering lights of the cities, the Valley of Ashes represents the decaying morality of the society. The concept of God is lost, and the people are desperately looking for a spiritual guidance in their life. But only an advertisement board represents this guidance. This fact shows that materialism has conquered spiritual values and has now become the societys religious belief. Fitzgerald uses this striking image to convey the power of materialism over the society. We can observe the collapsing self-discipline through almos t every character in this novel. This perversion of character shows the extent of corruption throughout the society. Jordan Baker, who is Nick Carraways romantic interest, is a perfect example. Even though she is the narrator’s lover, the description of her conduct makes it impossible for the readers to sympathize with Nick. She is a very careless person. She is a â€Å"rotten driver† (Fitzgerald, 58) but she still drives hastily because â€Å"it takes two to make an accident† (Fitzgerald, 58). Jordan’s arguments prove that she is a haughty, irresponsible woman who believes that she should never take the blame. Furthermore, Nick notes that she is â€Å"incurably dishonest† (Fitzgerald 58) because she cheated during sport competitions. She also chooses to lie because it was easier to be dishonest in order to â€Å"satisfy the demands of her hard, Jaunty body’ (Fitzgerald 58). Jordan Baker always chooses to obey her physical needs at the expe nse of her virtues. This carelessness is not exclusive to Jordan, but is a shared trait between almost every character in this novel, like Tom Buchanan for example. He is hypocrite ho uses Myrtle as a way to satisfy his physical needs. He owns an apartment in New York where he holds his affair. We can observe through his visit in his love nest that the people in New York witness unfaithfulness with nonchalance, as if it has become a habitual thing. At Myrtle and Tom’s party, we can fully witness these people’s carelessness. The guests drink excessively and the hosts â€Å"disappeared† (Fitzgerald 29) to make love in spite of their guests’ presence. Myrtle also spends money carelessly, buying too much furniture for the apartment. She also buys a dog spontaneously but abandons it to die. The party at Tom and Myrtle’s love nest exposes the immorality of the city. As a narrator in this novel, Nick Carraway shares with his readers that he is disgusted b y the carelessness of Jordan, Daisy, Tom and the whole society in general. However, he can see one person who he can still respect. That person is Gatsby. After Gatsbys death, Nick leaves the East because of the â€Å"foul dust [that] floated in the wake of [Gatsbys] dreams [has] temporarily closed out [his] interest in the abortive sorrows and short-winded elations of men† (Fitzgerald 2). Even though Gatsby has a very dark past, he is fundamentally a good person. We can see through his childhood notebook that he considers being â€Å"better to parents† (Fitzgerald 173) an important quality that he needs to remember. HIS only Dao aeclslon Is to devote nls entlre IITe to Daisy. He nas turned ner Into nls absolute dream. In order to achieve this dream, he has to attach his life to â€Å"the foul dust,† which is the criminal and extravagant life that Gatsby leads in order to be worthy of Daisy. He even sacrifices his own life to protect Daisy from her crime. Gatsby is worth â€Å"the whole damn bunch put of together† (Fitzgerald 154) because Daisy, Tom and Jordan, even though not associated to organized crimes, are even ore immoral than he. Nicks acquaintance with Gatsby unravels the degeneration of his society, corrupted by the interminable seeking of â€Å"elations† through wealth, alcohol and sex. Nick is â€Å"one of the few honest people† (Fitzgerald, 59) in this novel. Although, he does lie occasionally, his lies are said in good intentions. For example, when Henry C. Gatz arrives at Gatsbys mansion upon hearing the news of his son’s death, Nick states that they are â€Å"close friends† (Fitzgerald 168). As a person who always tries to value moral standards, I understand Nicks feelings when he gives this ie. I do not believe that this dishonesty puts him on the same level as Jordan Baker or other dishonest character, because his lie isn’t said to protect himself, but to protect another from unne cessary pain. I also have been put into circumstances where telling the truth would be too rude or hurtful to the other person, so I also lied, just like Nick. I believe that sometimes, saying the truth would be the wrong thing to do, given the circumstances. For example, my cousin had a hamster that she dearly loved. One day, she was enrolled in a very prestigious mathematics competition, and he had to travel to another country to participate in it. I came to her house after she left, to congratulate her parents, only to find out that her hamster had died while she was away. From then on, whenever she called home and asked about her hamster’s health, I always reassured her by saying that he was fine. This lie allowed her to concentrate on her exams and eventually get good results. Even though I lied, it was in good intention because I knew that the truth would be too much pain for her to handle. This experience allows me to understand Nicks intention and feelings. F. Scott. Fitzgerald, through this novel, criticizes the materialism of the Roaring Twenties’ society, as we enter the phase of transition between old-fashioned, conservative standards and modern, freethinking ideals. We can hear Fitzgerald’s voice through Nick Carraways ending prediction about the â€Å"orgastic future that year by year recedes from us† (Fitzgerald, 180). We can understand his emphasis on physical pleasure through the word orgastic. Fitzgerald contemplates that the future we all hope for is forever out of reach of the disoriented society of 1920s. Works Cited http://www. thefreedictionary. com/orgastic We will write a custom essay sample on The Roaring Twenties: The Age of Degeneration Essay Example specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Roaring Twenties: The Age of Degeneration Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Roaring Twenties: The Age of Degeneration Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

Review of Wordfast Strengths and Weaknesses of This Translation Memory Tool

Review of Wordfast Strengths and Weaknesses of This Translation Memory Tool With the recent advancements in the sphere of computer technologies and the advent of ICT translation productivity tools, translation can be regarded as not only craft, but also a rapidly growing industry. Whereas the translations are paid by the word count, the translator’s productivity is defined as the greatest number of words translated at the lowest price and within the minimal time period.Advertising We will write a custom essay sample on Review of Wordfast: Strengths and Weaknesses of This Translation Memory Tool specifically for you for only $16.05 $11/page Learn More Translation memory (TM) is a software program aimed at enhancing the productivity of individual translators and translators’ groups through storing the segments of the translated texts in the computerized databases and retrieving hits during the following translations. It allows not only not to translate the same or similar units twice, but also to achieve consistency in t erminology within different projects or different translators. Wordfast as one of the world-known budget TMs has its strengths and weaknesses which will be reviewed in this report. The main strengths of Wordfast The budget price, the available demo version and understandable manual are recognized by most translators using it as the main advantages of Wordfast. The 350 Euros as the price for downloading this CAT tool directly from Wordfast corporate website is significantly lower compared to its much more expensive analogues, such as Trados and DÃ ©j vu, for example. Another significant strength of Wordfast is the availability of not only a demo version which can be downloaded for free, but also the unlimited trial period which allows using this demo version for training purposes as long as the translator needs. Actually, it is possible even to use it in work because the request to pay for the software appears only after the program exceeds the limit of 500 translation units. Thus, even after the TM is full, the translator can create a new one and continue working with a demo version. Moreover, a very large translation memory (VLTM) for Wordfast have created recently and can be downloaded for free so that to overcome the above-mentioned limitation. The learning curve is one of the most important advantages of Wordfast. Its manual is relatively brief, straightforward and easy to follow.Advertising Looking for essay on programming? Let's see if we can help you! Get your first paper with 15% OFF Learn More Regarding the technical characteristics, the TM editor, sentence-based segments, project management strength and the standards compliance can be regarded as the main strengths of Wordfast. As to the TM editor criterion, it can be stated that working in Word documents as the accustomed environment allows the translator to reduce the time required for learning the main features offered by Wordfast. Moreover, this tool can also be used for working with Excel and Power Point documents. The sentence based units used in Wordfast are more convenient as compared to the translational suites working with the whole texts. The compliance with the main standards allows sharing the TMs even with those who use other types of CAT software. A set of tools called PlusTools included into Wordfast is another advantage of this software which allows simplifying the procedures of aligning the source and target texts before starting work on a particular project. Opening the PlusTools and clicking on the Align button, the translator can process the source and target texts which will appear either in the table format in one document or in the two documents placed side by side on the screen. The search engine of Wordfast allows finding not only exact, but also fuzzy matches with certain extent of deviation between the source and target units. The match rate indicating the degree of correspondence appears between the two segments and allows t he translator to estimate the appropriateness of using certain matches in the context of a particular project. It is also possible to use the * wildcard instead of the end of the term in case if various endings are possible. This feature is intended to make the search process more effective. It is possible to perform searches on both regular and background TMs so that to define whether a particular term is appropriate for the concrete text.Advertising We will write a custom essay sample on Review of Wordfast: Strengths and Weaknesses of This Translation Memory Tool specifically for you for only $16.05 $11/page Learn More Wordfast not only allows accelerating the translation process, enhancing the translator’s productivity by economizing time and resources, but also allows preserving the consistency of terminology among the various projects which is usually appreciated by the customers. Moreover, it is much easier to work with the colored text fields as compared to working with glancing back and forth between the white screen of the two documents with the source and target texts. The sentence-based segmentation encourages a translator to concentrate efforts on only one sentence at a time which is les tiresome for the translator’s eyes. It means that working with Wordfast would enhance the productivity even if there are no many repetitions in the document. The main weaknesses of Wordfast Recognizing the variety of benefits of using Wordfast in the translation process, it should be noted that the use of this ACT program can have a number of unintended negative implications for the quality of the target text and the translation process in general. One of the most significant disadvantages of working with Wordfast is the concentration on only one segment at a time which can become a hurdle for the high quality translation. Though this feature has been mentioned above as one of the advantages of this software it actually can c ut both ways. Thus, concentrating on only one sentence, the translator fails to consider the whole context. Moreover, in most cases the segment-by-segment approach would not allow creating cohesive texts in terms of their style and tone. The problem is that changing the sentence and especially the paragraph structure will result in creating non-existing matches, whereas the TM tool is unable to indicate the changes which were performed for the purpose of improving the style and automatically matches the segments in the source and target documents.Advertising Looking for essay on programming? Let's see if we can help you! Get your first paper with 15% OFF Learn More Thus, the Wordfast interface is inappropriate for proofreading the target documents, and the translators to look for the ways out so that not to distort the created match units which can cause the errors in following translations. The automatic application of a given translation found in TM within the whole text can result in error propagation. For example, when a customer provides the TMs before the beginning of the translators’ work on the project, the provided files can contain translation mistakes which would complicate the translation processes instead of optimizing it. On the other hand, committing a mistake and incorporating it into the customer’s TM will result in further error propagation because this TM can be sent to other translators working with the customer in future. In general, the translators can never fully rely on TMs. Regarding the use of the * wildcard at the end of the term while working with the search engine, it should be noted that it can be pl aced only after four characters from the beginning of the entry. However, there are lots of cases when the wildcard has to be placed earlier for enhancing the effectiveness of search. Thus, this feature is a bit incomplete and requires further consideration from developers. Regardless of the fact that the initial version of Wordfast was developed for Windows and Macintosh, currently, most of the links to the software compatible with Macintosh are dead. Thus, the Macintosh version can hardly be found online. The psychological aspect of depending upon Wordfast which can be developed after getting accustomed to working with the tool can be regarded as another drawback of using this software. In general, most of Wordfast features cut both ways and can result in both positive and negative implications for the translation process, not only allowing individual translators and translators’ teams to enhance their productivity and preserve the terminology consistency within the project s, but also requiring translators’ advanced professionalism and concentration for preventing the error propagation. Conclusion Wordfast as one of the world-known TM software is appreciated for its budget price, unlimited trial period, the wide range of features and straightforward and easy to follow guidelines as compared to its analogues. However, apart from all its strengths allowing the translators to enhance the productivity and convenience of the translation process, Wordfast has a number of features which can result in unintended negative implications and deserve the developers’ consideration. In that regard, the interface of the program does not allow proofreading the target documents for style and tone and the automatic application of the translation match to the whole document can result in error propagation.

International Marketing Essay Example | Topics and Well Written Essays - 3000 words

International Marketing - Essay Example Product and product line The company deals with consumer product goods. Its consumer product ranges from beauty products to household care products. Beauty products includes skincare products-creams, lotions, perfumes; hair care products- hair oil, shampoos, conditioner; Household care products includes packaged food, detergent powder and liquid, dish washer and toilet papers. The company has been investing a good amount of money in innovations and in Research and Development department. The company plans to expand into Central American country because of the growing opportunity and to create a global presence for itself. Therefore the product that the company would export is packaged food or so called ready to eat food. The reason for choosing this product is that Central America has a tremendous growth opportunity in the retail food segment especially for ready to eat foods. The company can export its packaged food items and try to capture a reasonable market share in the retail fo od segment. Packaged food items would include breakfast’s cereals, fresh fruits and vegetables, dairy products and snack foods. Proposed Export Country The country where the company should export is Central America. The reason for choosing Central America is that the country is experiencing a growth in the consumer products and it would sound profitable for the company to invest in a growing economy. The Central America includes seven states and they are United States, Dominican Republic, Costa Rica, Guatemala, El Salvador, Nicaragua and Honduras. There is a huge opportunity in the consumer product category especially in the ready food products. The company product line includes packaged foods; therefore it would help the company to expand its business in Central America. But the country has a preference for US products and the importers also prefer doing business with the exporters from US and consider them reliable and trustworthy. The US product has a better brand image th an the local products in Central America (Food Export Association, 2011). The company can take this challenge as an opportunity and let the consumers of Central America experience a different brand, a brand from Hong Kong. The demographics of Central America states that the total population of the country is about 41,739,000 out of which Guatemala comprising the highest population of about 14,027,000 and least population with 307000 in Belize. Spanish is the dominant language of the country and official language in six countries. The culture of Central America is said to be rich despite of its small geographic area. Central America has a diverse culture especially in El Salvador, Honduras and Guatemala (Moving to Central America, 2011). The retail sector of Central America is expanding rapidly; the hypermarkets and the supermarkets are expanding into multiple markets in the region. The local touch is important for the people of Central America as they find it personal and reliable. The consumer products have been forecasted to have a positive growth rate especially for ready foods such as breakfast cereals, snack food, pancake mix, dairy products to name a few (Food Export Association, 2011). Entry strategy When a company plans to enter the international market, it is essential for a company to choose an entry strategy in

Strategic Marketing Planning Essay Example | Topics and Well Written Essays - 2500 words

Strategic Marketing Planning - Essay Example This strategic marketing plan provides an outline for apt planning, management and marketing in Mandurah and the region for the next five years (Kelph 2010, p. 72). Besides, it is meant for all interested parties devoted to the coordinated expansion of the tourism, leisure and events sector in Mandurah and its environs. Basically, the strategic goal is to make certain that Mandurah and the surrounding establish a viable, vivacious and flourishing tourism industry. The plan is utterly based on sustainability and partnership as its key guiding policies. The management’s decision making takes into account the contribution of tourism to the vast society in terms of social welfare, economic progress, and distribution of resources along with environmental conservation. The strategy also embraces partnership with both the public and private sectors to capitalize on the existing wealth. Financial Summary The economic alarms, skyrocketing costs, intensifying competition as well as the unpredictable fluctuations in end user perception all depict the contemporarily progressing nature of the tourism, leisure, events and hospitality sector (Lumsdon 1997, p. 67). As a result, syndicates within the industry must uphold a well-founded grip on the fluctuating consumer wishes as well as taste inclinations to persistently create goods and services that ultimately satisfy consumer needs. In the present day, operational upheavals encompass consumer security, association, extension and customer allegiance along with labor recruitment and retention. Fundamentally, brand cognizance attracts vital concentration as the industry rummages around for fresh openings to establish dependable market share. Mandurah’s financial and economic position... The Tourism Strategic Marketing Plan 2013-2016 virtually provides a significant dream for the tourism, hospitality and service industry in the City of Mandurah. Mandurah’s direct role in the industry has progressively increased in recent times. As part of the recommendations, the city and the Australian government at large should embrace, provide and support the products and capabilities that complement the contemporary position of the destination while at the same time taking into account the prospective markets and existing tourism linkages. Besides, the management should establish a matching set of experiences that typify Mandurah and act as a magnet-card to draw target markets on top of exploiting both traditional and momentous resources in order to develop areas of specialization. The city is also projected to attract fresh venture to provide more housing elegances and marketing opportunities among other leisure nest eggs. In addition, it must also increase the quantity a nd quality of service sector experiences by facilitating access and infrastructure as well as working in partnership with the private sector to convey integrated tourism marketing posts.To maximize and uphold the expanse’s artistic powers and sporting experiences to vested interest tourists, the management must also address expertise and experience standards within the industry and the community at large besides engaging the vast industry to ensure they are utterly conversant, interested and compassionate.